I have been campaigning for a revival of “We Are The World” for ages. Besides having a star studded line up and a catchy chorus, the “We Are The World” charity single shows the power of people uniting for change. Social media allows to our voices to reach a worldwide audience, today the power of one can be amplified to around the world in a
I have so much to say about this great conference, so I will be breaking up into multiple posts to share some great takeaways and examples of attractive interactive campaigns! The Marketing Masters summit was held at Chicago’s Blackstone Hotel, and it was a packed house – over 200 professionals interested in learning how to tap into social media to generate awareness for their businesses.
On Thursday I went to the BOSSdev Social Media Marketing lunch at the Museum of Science & Industry in Chicago. The subject was “Social Media Strategy: Achieving Real Results in a Digital World.” One of my favorite parts was the location, do you think BOSSdev knew that you had to walk right through the Internet exhibit to get to the luncheon? Bonus points for that!
